Your Questions About Social Marketing Conference

Joseph asks…

What’s the best “social media” conference around for marketing/issues?

fredb answers:

Social Media Co

nference Starts: Wednesday January 27, 2010 at 8:00am Ends: Friday January 29, 2010 at 5:00pm Event Type: Tradeshow/Convention Region: Miami/Fort Lauderdale Area. The event is the largest B2B conference on Social Media for fortune 1000 companies looking to learn and share various Strategies.

Chris asks…

What will be the next Twitter?

What will be the next Twitter?

As Facebook looks to cut Twitter off at the pass with a redesign it will be interesting to see how this plays out. But before too long every company pumped up from the most recent Social Marketing Conference will be tweeting like crazy to convince itself it’s fighting for it’s slice of the pie. They may well be right, but what’s next?

I have heard it’s GEO based technology, or will this rely too heavily on early adopters and Iphone app freaks and get lost at the mass adoption stage.

I twitter a lot, but it still feels novel and I’m prone to get bored. If I find out my Mum is on it I’ll doubt its significance as a tool fit for expressing myself (I use this term lightly).

I’ll be interested to know your thoughts.

Tom Ollerton
Head of Business Strategy
Website –
Twitter –
Landline – ++44 (0) 7195 1760
skype – mrtomollerton

fredb answers:

Have you seen I think it’s a brilliant idea. It’s like when a friend sends you a link to a funny website, but the whole world doing that. I’m converted, it beats Twitter hands down.

James asks…

Social Media. Is it just hype, or is it the real thing?

The Direct Marketing Association thinks it’s the real thing. They’re even promoting their annual conference on Myspace:

I’m not sure what to think. What about you?

fredb answers:

I’ve been an online networker at a business networking site for just over four years now ( and I get about half of my business clients through that one site. But don’t be fooled. It’s not like you throw up a MySpace page and suddenly you’re swamped with sales. There’s a lot more to it than that.

Political candidates who use social networking sites? Remember that they are doing all kinds of things offline to drive traffic online to their page, network, blog whatever. The fact that there was a Democratic presidential debate through YouTube is a very good sign that this way of getting exposure is for real. But it wasn’t YouTube alone – it was YouTube in concert with CNN that brought it tons of attention. Online strategies work better when they are dovetailed with offline strategies.

If you are just trying to use online strategies because you’re trying to do it all on a shoestring budget you should also be doing things like article marketing, affiliate programs and more. Oh, and you need to be building relationships with people who will come to trust you over time and then MAYBE they’ll do business with you. It works – but it’s not instant.

The way I get clients is that people get to know me at my online network I’ve had for over three years and I’ve worked very hard to build a sterling reputation and about 2,000 members. Once in awhile someone asks me about my services and I refer her to my site. The site contains a lot of information about what working with me is like and ends with a questionnaire in which they are told that if they answer I will connect with them by email to schedule a one on one phone or skype meeting to answer their questions, tell them my rates, etc. I’m very clear about that.

So, I don’t get a lot of leads – but usually by the time I do get leads they are pretty well qualified due to the way that I’ve written the copy on my site to draw in people who are more likely to be serious about working with me and filter out those who are not.

All the best,

Denise Michaels
Author, “Testosterone-Free Marketing”

Mary asks…

world studies / social studies quiz help?

1. The development of textile factories came from both the need of a space large enough to store all of the new inventions that made making textiles easier and the need to create large amounts of textiles faster because of?..
A. People had more money to spend of clothes/textiles
B. The population of Europe was rapidly increasing
C. There were now more farmers in Europe than ever before
D. Everyone wanted to dress like their King and Queen
2. Trade/Labor Unions formed to demand and ensure all of the following for workers except?..
A. Unregulated work places
B. Cleaner working conditions
C. Safer machinery and work equipment
D. Shorter work hours
3. During the late 19th century and early 20th century there was a ?scramble for Africa? by the European countries. The Berlin Conference of 1884-1885 can best be described as ??
A. A meeting between both African and European leaders as to how best divide up Africa
B. A meeting between European powers to set up rules and guidelines on how to divide up Africa peacefully.
C. A meeting between European powers to set up rules and guidelines on how to divide up Africa peacefully.
D. A meeting to discuss the construction of the Suez Canal.
4. The application of science and reasoning to understanding the world resulted in the 1700?s being known as the?
A. New Deal
B. Enlightenment
C. Progressive Movement
D. Reformation
5. People living in the early industrialized cities would likely experience all of the following except?..
A. Great infrastructures including plumbing and electricity in their homes.
B. High crime rates.
C. Dirty and unsanitary living conditions inside of their apartments and at the work place.
D. Over crowded populations due to poor city infrastructures.
6. In determining what to produce, how do market economies typically respond to high consumer demand for a product?
A. The government regulates the price of the product
B. Private companies increase production of the product
C. The government sets production quotas until the demand is met
D. Private companies and the government work together to decrease demand
7. Enlightenment philosophers such as John Locke and Jean-Jacques Rousseau challenged the idea of the divine right of kings. They wrote about a government?s obligations to uphold people?s rights and how the government should be based on the consent of the governed. These new ideas encouraged people to?
A. A. Remain firm in their support of Absolute Monarchs
B. B. Look for leaders who would exercise dictatorial powers
C. C. Engage in revolutions to establish democratic governments
D. D. Call for church leaders to create theocracies and replace the monarchies
8. When a country was taken over by an imperialist power they were usually oppressed by the new imperialist ruler forcing many new rules and regulations on the indigenous or native people of the country. Which of the following is NOT a change forced upon indigenous people by their imperialist rulers.
A. The indigenous people were only allowed to speak their native language.
B. The indigenous people were forced to vacate or leave their positions of power in their established forms of government.
C. Many indigenous people were forced or heavily encouraged to convert to Christianity and give up their native religion.
D. The indigenous people were forced to farm or work for the imperialist ruler instead of for themselves.
9. The age of imperialism was heavily influenced by the industrial revolution because of the industrialized nations growing desire and need for?..
A. Workers
B. Vacation destinations
C. Raw materials
D. soldiers
10. The new ways of thinking about life with reason and logic started to make people question the church and their royal leaders and people began to look for new answers about life on their own this new idea of thinking about the world and life for yourself is called?
A. Democracy
B. Absolute Monarchy
C. Individualism
D. Divine right of kings

fredb answers:

Only one is free

5. People living in the early industrialized cities would likely experience all of the following except?..
A. Great infrastructures including plumbing and electricity in their homes.

Linda asks…

If George W. Bush and Barack Obama were running against each other, who would you vote for?

Let’s compare the two.


–bailed out airlines after 9/11 (billions of dollars)
–invaded the wrong country, Iraq, which costs us thousands of servicemen and billions of dollars
–recklessly invaded Afghanistan with no plan or end in sight (billions of dollars here too)
–Added hundreds of billions of dollars to our debt with his Medicare prescription plan
–Came up with the idea to privatize Social Security right before the markets collapsed
–bailed out the banks
–bailed out the car companies
–bailed out the insurance companies
–ruined our international reputation
–took over four hundred days of vacation
–rarely gave press conferences (didn’t answer anything when he did)


–inherited two wars and the Great Recession (and a final deficit from Bush of over one trillion dollars; people forget that)
–has run up high deficits in his first two years
–has ended the Iraq War (or our combat in it)
–bought General Motors when it filed bankruptcy
–had banks pay back most of TARP
–is trying to hand over Afghnistan to the Afghanis
–passed Wall Street legislation
–passed controversial health care legislation that tries to cover everyone
–rarely gives press conferences

Who would you pick?

fredb answers:

Despite some of the mistakes he’s made, Obama. I don’t think having a mentally-challenged president like Bush was good for America.

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Published: September 20, 2011, 01:00 | No Comments on Your Questions About Social Marketing Conference
Category: Internet Marketing

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